article of the month

Published 2019-11-12
How to Cite
Ondarza Escalante, M., & Rodríguez Espinosa, Y. A. I. (2019). 360 marketing: The survivor of technological change. Revista Croma, 1(1), 12–19. Retrieved from https://revistacroma.uanl.mx/index.php/revista/article/view/8
Copyright (c) 2023 Melissa Ondarza Escalante, Yaire Atzhiri Ivana Rodríguez Espinosa

This work is licensed under a Creative Commons Attribution 4.0 International License.
Abstract
After the advance of digital media, companies have had to adapt to these new regulations that initially did not affect them, but now they can change the meaning of things.
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